How Google, Apple, And Other Household Brands Came Up With Their Names

Finding a name for a company is sort of like finding a name for a band: all the good ones seem to be taken already.

Furthermore, while it might not be what actually matters about what you do, all creators have a sense that it matters. Plus there's the matter of finding (or buying) the domain name(s).

As you'll see, even some of the biggest tech giants got their names kind of at random, so even if you pick out something that might sound stupid, it might not kill you.

Click the image above to see how 13 Tech Behemoths Found Their Name.

Thanks To Keith at BagOfNothing

Big Picture: Earth Hour 2010

Beginning in Sydney, Australia three years ago, Earth Hour has grown into a global observance. States, large organizations and individual people observed Earth Hour 2010 on Saturday March 27th, as homes, office towers and landmarks turned off their lights for an hour starting at 8.30 pm local time to raise awareness about climate change and the threat from rising greenhouse gas emissions. Collected here are a series of before-and-after photographs from this year - which (starting with the second one below) will fade between "on" and "off" when clicked. [See also: last year] This effect requires javascript to be enabled. (26 photos total)

Click the image to see the collection, and be sure to click on each picture to see it fade to 'dark'.